WAMUL launches region-specific mineral mixture feed for cattle
WAMUL's cattle feed supplements aims to augment milk productivity and reduce production cost for dairy farmers.
West Assam Milk Producers’ Cooperative Union Ltd. (WAMUL), famously known as Purabi Dairy, launched Purabi Pashu Pushti, a range of cattle feed supplements to augment milk productivity and reduce production cost for dairy farmers.
As a part of the planned product line-up, WAMUL has started production of the region-specific mineral mixture & by-pass protein meal at its cattle feed plant located at Changsari in Kamrup district of Assam. Assam Cooperation minister Siddhartha Bhattacharya inaugurated the plants in presence of a host of dignitaries.
On the occasion, Meenesh Shah, chairman of the WAMUL management committee, highlighted that WAMUL has been propagating and promoting scientific feeding measures like Ration Balancing Programme (RBP) and breed up-gradation via Artificial Insemination (AI) programme.
These projects are supported & funded by the Assam government via Project for Agri-Business & Rural Transformation (APART), with WAMUL being the End Implementing Agency (EIA) for the formal dairy Sector. Providing region-specific mineral mixture for productivity improvement is a vital component in the feed regime, especially for the productive and reproductive health of the cattle. Purabi Dairy is the apex dairy cooperative of Assam. It is one of the fastest-growing indigenous dairy brands in entire Northeast India.